Open to work
Where Others See Complexity, I See A Product.
For nearly nine years, I've designed products across EdTech, FinTech, Hospitality, Travel, Logistics, Aviation, E-Commerce, and SaaS, working with teams and users across the UK, Europe, the Middle East, and Asia.
Recent Projects
Designing the Business,Not Just the Product
About me
A designer shaped by different industries.
Over the past 9 years, I've worked across education, fintech, SaaS, security, and AI-driven products. My work often starts with messy workflows, competing stakeholder needs, or ambitious business goals and ends with products that are simpler, scalable, and easier to use. I enjoy operating at the intersection of user experience, business strategy, and technology - taking ideas from discovery through delivery and turning them into products that create measurable impact.
Tool stack
Skill stack
Product Strategy
Systems Thinking
Product Discovery
User Research
Product ownership
Information Architecture
Design Systems
Stakeholder Management
AI Workflow Design
Journey Mapping
Built for & Trusted by
Testimonials
What it's like to work with me
Karthik
Engineering Lead, Metafic
"Raja came to us already thinking about APIs, data refresh, and edge cases. His specs were so complete we barely had clarifying questions. Rare to find a designer who reduces engineering load instead of adding to it."
Ryan Jones
CEO, Flighty
"Working with Raja raised my own bar. Generous with feedback, ruthless about clarity, and the craft is genuinely top-tier - the kind of work that wins design awards, not just ships."
Sharat Nair
CEO, Alpha worldwide
"Raja came in on a 0→1 build and owned it end to end - discovery, flows, stakeholder alignment, the lot. He operates like a founder who happens to be a world-class designer. We still use his work as our benchmark."
Siddharth
Founder, The Blind Chemistry
"Raja took Blind Chemistry from nothing to a real brand. He owned the entire identity and ran the marketing that launched it - a true 0→1. He's that rare designer who can hold the brand vision and the go-to-market at the same time."
Shashank Chourey
CEO, EM5
"Raja led the branding of EM5 - brand identity, product design, and packaging, all of it. He brought a consistency across every touchpoint that completely reset how customers saw us. The redesign gave the whole brand a new gear."
Sachin Dev Duggal
Chief Wizard, Builder Ai
"Raja built our universal design system - 4,000+ components and an ever-growing library that powered a component-based, optimised web and app builder. He worked directly with me and the engineering leads, and it was a genuine success. He thinks in systems, not screens."
Aloka Waranashiwar
Project Manager, Builder Ai
"Rj was the designer every PM wanted on their project. He'd take a vague brief and a pile of stakeholder opinions and come back with something that actually made sense - and then defend the decisions with reasoning, not taste. He made my roadmap easier to ship."
Sharon Brown
Project Owner, Builder Ai
"Rj is the kind of designer you fight to keep on your project. He thinks two steps ahead - edge cases, business goals, the whole picture - so the work lands clean and just works by the time it reaches engineering. Easily one of the best I've ever partnered with, and I'd work with him again in a heartbeat."
Karthik
Engineering Lead, Metafic
"Raja came to us already thinking about APIs, data refresh, and edge cases. His specs were so complete we barely had clarifying questions. Rare to find a designer who reduces engineering load instead of adding to it."
Ryan Jones
CEO, Flighty
"Working with Raja raised my own bar. Generous with feedback, ruthless about clarity, and the craft is genuinely top-tier - the kind of work that wins design awards, not just ships."
Sharat Nair
CEO, Alpha worldwide
"Raja came in on a 0→1 build and owned it end to end - discovery, flows, stakeholder alignment, the lot. He operates like a founder who happens to be a world-class designer. We still use his work as our benchmark."
Siddharth
Founder, The Blind Chemistry
"Raja took Blind Chemistry from nothing to a real brand. He owned the entire identity and ran the marketing that launched it - a true 0→1. He's that rare designer who can hold the brand vision and the go-to-market at the same time."
Shashank Chourey
CEO, EM5
"Raja led the branding of EM5 - brand identity, product design, and packaging, all of it. He brought a consistency across every touchpoint that completely reset how customers saw us. The redesign gave the whole brand a new gear."
Sachin Dev Duggal
Chief Wizard, Builder Ai
"Raja built our universal design system - 4,000+ components and an ever-growing library that powered a component-based, optimised web and app builder. He worked directly with me and the engineering leads, and it was a genuine success. He thinks in systems, not screens."
Aloka Waranashiwar
Project Manager, Builder Ai
"Rj was the designer every PM wanted on their project. He'd take a vague brief and a pile of stakeholder opinions and come back with something that actually made sense - and then defend the decisions with reasoning, not taste. He made my roadmap easier to ship."
Sharon Brown
Project Owner, Builder Ai
"Rj is the kind of designer you fight to keep on your project. He thinks two steps ahead - edge cases, business goals, the whole picture - so the work lands clean and just works by the time it reaches engineering. Easily one of the best I've ever partnered with, and I'd work with him again in a heartbeat."
Karthik
Engineering Lead, Metafic
"Raja came to us already thinking about APIs, data refresh, and edge cases. His specs were so complete we barely had clarifying questions. Rare to find a designer who reduces engineering load instead of adding to it."
Ryan Jones
CEO, Flighty
"Working with Raja raised my own bar. Generous with feedback, ruthless about clarity, and the craft is genuinely top-tier - the kind of work that wins design awards, not just ships."
Sharat Nair
CEO, Alpha worldwide
"Raja came in on a 0→1 build and owned it end to end - discovery, flows, stakeholder alignment, the lot. He operates like a founder who happens to be a world-class designer. We still use his work as our benchmark."
Siddharth
Founder, The Blind Chemistry
"Raja took Blind Chemistry from nothing to a real brand. He owned the entire identity and ran the marketing that launched it - a true 0→1. He's that rare designer who can hold the brand vision and the go-to-market at the same time."
Shashank Chourey
CEO, EM5
"Raja led the branding of EM5 - brand identity, product design, and packaging, all of it. He brought a consistency across every touchpoint that completely reset how customers saw us. The redesign gave the whole brand a new gear."
Sachin Dev Duggal
Chief Wizard, Builder Ai
"Raja built our universal design system - 4,000+ components and an ever-growing library that powered a component-based, optimised web and app builder. He worked directly with me and the engineering leads, and it was a genuine success. He thinks in systems, not screens."
Aloka Waranashiwar
Project Manager, Builder Ai
"Rj was the designer every PM wanted on their project. He'd take a vague brief and a pile of stakeholder opinions and come back with something that actually made sense - and then defend the decisions with reasoning, not taste. He made my roadmap easier to ship."
Sharon Brown
Project Owner, Builder Ai
"Rj is the kind of designer you fight to keep on your project. He thinks two steps ahead - edge cases, business goals, the whole picture - so the work lands clean and just works by the time it reaches engineering. Easily one of the best I've ever partnered with, and I'd work with him again in a heartbeat."